SITAWI

SAY IT: si-TAH-wee · SWAHILI · TO FLOURISH

We buy from standing forests.Skin that flourishes. Forests still standing.

SCROLL · 32.4°S → 9.4°N

ACT II · THE THESIS

Every ingredient in this jar pays people to leave trees alive.

None of our botanicals are plantation crops. Shea grows in farmed parkland. Marula and baobab are wild-harvested from standing trees on communal land. Green rooibos grows in one mountain range on earth. Buying them keeps forests standing; that is the entire idea.

Green shea fruit growing on a standing tree

Golden oil in macro, soft round droplets

ACT III · I · CEDERBERG · 32.4°S

One mountainrange on earth

Green rooibos grows commercially nowhere else on the planet. The knowledge of the plant belonged to the Khoikhoi and San centuries before a cosmetics industry existed. In 2019 that knowledge was legally recognised: the world's first industry-wide benefit-sharing agreement.

Mountain range

2019

Knowledge recognised

Nº1

Benefit-sharing agmt

A lone African tree in silhouette at dusk

ACT III · II · ONDANGWA · 17.9°S

Cracked by hand,because no machinedoes it better

The women of the Eudafano cooperative are named commercial partners and expert producers. Marula kernels are cracked by hand, and the oil they yield stays stable for 32 hours where olive oil lasts under five.

2,500

Members

Associations

32h

Oxidative stability

ACT III · III · TAMALE · 9.4°N

The tree is worthmore standing

Shea grows in farmed parkland, not plantations. Twelve hours of women's hands per batch, knowledge passed mother to daughter, and every jar keeps standing trees standing.

12h

Hand-made, per batch

Countries in the shea belt

Plantations

ACT IV · THE RITUAL

Serum, then oil, then balm

Water first, oil to carry it, butter to seal it. Three steps, layered the way skin actually accepts them.

01 · THE SERUM

Water first

Green rooibos, water-phase. Aspalathin exists in no other plant on earth; the serum carries it where oils cannot go.

ASPALATHUS LINEARIS
CEDERBERG · GREEN, UNFERMENTED

02 · THE OIL

Then the oil

Marula, cold-pressed, cushioning and fast to absorb. Silky, never greasy; the cooperative's name is on every lot.

SCLEROCARYA BIRREA
EUDAFANO · LOT 2026-114

03 · THE BALM

Seal it in

Unrefined shea, whipped, melting at skin temperature. The occlusive close that keeps the first two steps where they belong.

VITELLARIA PARADOXA
TAMALE · UNREFINED, RAW

SCROLL CARRIES THE RAIL · VERTICAL RESUMES AFTER STEP 03

Avenue of baobab trees in silhouette at sunset

Forests still standing.

ACT V · THE STANDING COLLECTION

Three formulas. Three landscapes. Forests still standing.

The Serum

Green rooibos, water-phase

CEDERBERG · 32.4°S
BSA Nº1 · 2019

£68

The Oil

Marula, cold-pressed

ONDANGWA · 17.9°S
EUDAFANO · LOT 2026-114

£84

The Balm

Unrefined shea, whipped

TAMALE · 9.4°N
WOMEN'S CO-OP · GHANA

£58

Ingredient	Community	Landscape	Agreement	Harvest
Green rooibos	Khoikhoi & San	Cederberg fynbos	BSA Nº1 · 2019	Spring cut, unfermented
Marula	Eudafano Women's Co-op	Namibian savannah	BioTrade · Nagoya	Hand-cracked kernels
Shea	Women's co-ops, Ghana	Farmed parkland	Co-op direct	12h traditional process

Every claim on this page survives a journalist’s phone call. That is the standard.